Marketing Manager

Marketing Manager

As a Marketing Manager, you'll be at the heart of the marketing strategy for our client. Your mission will be to elevate the brand presence, lead multi-channel campaigns, and drive demand generation. You'll play a key role in positioning the company as a leader in the cybersecurity space, communicating complex technical concepts to a wide audience, and collaborating with the sales team to generate high-quality leads.

Some key duties and responsibilities will include (but not be limited to):

• Develop and execute a comprehensive marketing strategy aligned with business goals.
• Lead digital marketing initiatives across social media, email, PPC, and SEO.
• Oversee content marketing (blogs, whitepapers, webinars, events) to educate and engage audiences.
• Collaborate with sales to develop lead generation strategies.
• Monitor and analyse performance metrics to optimize ROI.
• Manage the company's online presence with consistent brand messaging.
• Line management responsibility for a Digital Marketing Specialist.
• Work with external agencies to execute impactful marketing campaigns.

Skills and experience required:

• Demonstrable experience in a similar B2B marketing role
• Strong digital marketing expertise and an analytical mindset.
• Excellent communication and copywriting skills.
• Proven ability to drive ROI on marketing spend and manage budgets.
• Passion for cybersecurity and technology.

This is a fantastic opportunity to join an exceptional cybersecurity company who believes in working as a collaborative team and delivering an outstanding service.

Based in Malvern, the salary is up to c£45k (depending on exp) plus annual performance bonus, 25 days holiday + Bank hols and modern offices.